It's now possible to receive and broadcast videos in vertical format.
Why vertical videos?
- The phone is the primary means of consuming online content.
- The portrait format is being made standard via the use of social networks, which consumers are increasingly using as a source of product reviews.
- This video format enables modern, creative and impactful storytelling that feels closer and more authentic to viewers.
To take advantage of the vertical format, please contact your Campaign Manager. The Skeepers team will take care of setting it up in your account.
What will change?
Once the vertical format is configured in your account:
- Your ambassadors will benefit from an automated video rushes repository that verifies the correct orientation of the media sent.
- If the element containing the Consumer Videos Player is integrated into your site in a responsive way, then the video player will automatically adjust to the required format.
Vertical and horizontal formats cannot be configured simultaneously on your campaign. One supersedes the other.